2015 is shaping up to be the year of the buttocks, according to the luxury car maker Lincoln. The new Continental concept will feature 30-way adjustable power seats, which offer each individual cheek 30 ways to make sure the car fits like a glove.
Not to be outdone though, Ford is looking to get in to the butt-comfort game with their rolling-pattern massage to help reduce muscle fatigue from long trips. Even though these are just concepts right now, we couldn’t be more excited for these to get here — well, our butts are excited at least. Isn’t the future great?