The German advertising company, Rhino held a competition starting in 2005 for the creation of impactful 3D ads for 18-wheelers. Many amazing concepts were submitted that year, but only the winners of the Rolling Advertising Award got to see their creation in real life. Despite that, these eye-catching ads all really pop.

Catch a way with this totally gnarly design.
Catch a way with this totally gnarly design.
You will never be more anxious to get to happy hour after seeing this.
You will never be more anxious to get to happy hour after seeing this.
A catchy design with an important message.
A catchy design with an important message.
Don't mind if we do.
Don't mind if we do.
Bat-car would be this awesome.
Bat-car would be this awesome.
This truck must contain some serious tools.
This truck must contain some serious tools.
That is not a happy ape.
That is not a happy ape.
Let your stress float away as you dream of being pool side.
Let your stress float away as you dream of being pool side.
Nothing looks more refreshing on a hot summer day.
Nothing looks more refreshing on a hot summer day.
Simple yet amazing.
Simple yet amazing.
Hopefully that truck never gets into an accident.
Hopefully that truck never gets into an accident.
Those are some incredibly giant sticks of gum.
Those are some incredibly giant sticks of gum.
This could throw you off at first glance.
This could throw you off at first glance.
Do not drive within 50 meters of this truck.
Do not drive within 50 meters of this truck.
They weren't kidding when they said,
They weren't kidding when they said, "hot & spicy."
The optical illusion is more than eye-catching.
The optical illusion is more than eye-catching.
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And now we need a snack.
And now we need a snack.
This fiery design drills home a good message.
This fiery design drills home a good message.
Live for now with this modern design.
Live for now with this modern design.
This design is perfectly packaged.
This design is perfectly packaged.
If only...
If only...
If this was real, those bars would not keep that lion contained for long.
If this was real, those bars would not keep that lion contained for long.

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